TRADE QUALITY. PERSONAL SERVICE.
For over 35 years, Borderline CPS has been trusted by interior designers for exclusive projects around the world. Now, we’re bringing that same level of craftsmanship and quality directly to your home.
Discover trade expertise, exceptional materials, and master-trained fitters who care about every detail. Based in London, serving homes across the UK.
Experience the comfort and craftsmanship of truly quality carpets. At Borderline Carpets, we bring luxury rugs and trade-quality carpets direct to UK homeowners, combining expert advice, bespoke options, and professional fitting for beautiful, lasting results.
Quality Carpets & Luxury Rugs for Your Home
Trade Heritage | Expert Fitters | Sustainable Quality
Discover Exceptional Quality
A Heritage of Excellence
Founded by Steve Farrell, who began his flooring career at just 13, Borderline Carpet Planning Services Ltd was built on a passion for craftsmanship and quality. For over a decade, we’ve supplied and installed luxury carpets for designers working on some of the world’s most exclusive interiors.
From private homes and boutique hotels to bespoke design projects, our work has always reflected one belief: perfection in every detail.
Trade Expertise to Your Home
Today, we’re proud to offer homeowners across the UK the same trade-quality carpets and luxury rugs once reserved for elite interior design projects. We don’t just sell carpets, we help you create a home that feels as beautiful as it looks.
High-Quality Carpets from the Experts Behind Britain’s Finest Interiors
Bringing Luxury Home
At Borderline CPS, we believe every home deserves the same quality carpets and luxury rugs trusted by top interior designers.
After years of creating flooring for five-star hotels, superyachts, and exclusive London homes, we’re now making that craftsmanship available directly to UK homeowners.
The Quality Difference
You can see and feel the difference in every carpet we supply. Each one is chosen for durability, softness, and timeless design.
Our collections include:
- British Wool Carpets from trusted UK mills
- SYLKA™ Luxury Carpets, our innovative silk alternative featured in Harrods
- Natural Fibre Carpets including sisal, jute, and bamboo
- Deep Pile and Saxony Carpets for ultimate comfort
This isn’t just carpet, it’s investment-quality flooring that enhances your home for years to come.
Our Carpet Collections
Diamond Trellis
Sloane Loop
Softlux Deluxe
Wool Chevron
Softlux Supreme
Softlux
Riviera
Our Portfolio
01
Expert
Consultation
We take time to understand your home and lifestyle before recommending the ideal carpets and rugs. No sales pressure, just genuine expertise.
02
Bespoke Design
Service
From custom rugs to unique stair runners, our bespoke options allow you to personalise colour, size, and edging to suit your home.
03
Professional
Installation
Our expert fitters combine precision and care, ensuring a flawless finish every time. We treat your home with respect and leave it spotless when we’re done.
Why Choose Borderline Carpets
Unmatched Expertise
Our team has worked on high-end projects across the world. That same craftsmanship now goes into every home we transform.
Trade-Quality Selection
We source from leading manufacturers known for excellence in British wool carpets, sustainable fibres, and luxury blends that are designed to look better and last longer.
Bespoke Mastery
Looking for something unique? We design custom rugs and made-to-measure carpets tailored to your space, colour palette, and lifestyle.
Master Craftsmanship
Our fitters are highly trained professionals with years of experience in complex luxury installations. Your home deserves that level of care and precision.
Sustainable Choices
We’re committed to eco-conscious flooring. Choose from natural fibres, recycled materials, and sustainably sourced wool carpets.
Heritage of Quality
Over 35 years of expertise in luxury carpets and rugs, trusted by designers, architects, and homeowners across the UK.
Discover our ranges
We have been specifying SYLKA™ for various projects over the last 18 months. I have been consistently impressed by its stunning good looks and durability. To add to this, it is available in a range of modern, tailored and sophisticated colours, which work across a huge range of schemes, giving you the opportunity to constantly reimagine this beautiful product in so many ways.
Sara Cosgrove – Head of Interior Design
Fabulously faux, I’m a big fan of Borderline’s SYLKATM product. With the lustre of finest pearls and a hand of softest cashmere, this NuSilkTM wonder delights the sense, not to mention my clients and, dare I say, is incredibly practical as well.
Nicky Haslam – Interior Designer
Thank you for your professionalism, punctuality and great work! It has been a pleasure to work with Steve, Malcolm and the team. They are very responsive, understand our needs and they respected the deadline, which we very much appreciated. The carpets are a beautiful quality and we couldn’t have wished for a more impeccable work.
Julia De Stefano – Chief Stewardess, M/Y Sibelle
Our Commitment to Quality and Sustainability
At Borderline Carpets, we believe in delivering products that are both beautiful and responsible. We work closely with suppliers who share our values, sourcing eco-friendly, ethically produced, and sustainable materials wherever possible.
Many of our carpets are made from natural British wool, prized for its quality, comfort, and longevity. We also proudly supply SYLKA™, a unique silk-like fibre developed by Steve and his team. It combines the luxury of natural silk with modern durability, making it a sustainable choice for both style and performance. Every product we offer is carefully selected for its quality, craftsmanship, and ability to stand the test of time.
Trusted Homeowners & Designers
We’re proud to be trusted by homeowners, designers, and architects across the UK, delivering trade-quality carpets and luxury rugs for over 35 years.
Years Luxury Carpet Expertise
Premium Products Available
Percent Quality Guarantee
STEVE FARRELL
CEO and Founder
DANIEL FARRELL
Sales Executive
STEVE BIGWOOD
Director of Operations
JAYDN HOWARD
Sales Executive
SARIM SHAMI
Financial Director
STEVEN FARRELL
Head of Installation
JIM WILLINGALE
Head Estimator
DAVE SCOTT
Warehouse Manager